Private Equity and Commercial Market Due Diligence Consulting Services by IGS


Market & Company Due Diligence

Overview

Market & Company Due Diligence

Market Strategy Review

Industry Assessment

Experience

IGS performs Market and Company Due Diligence studies to provide clients with critical market information and insight on a focused set of key market and strategic issues surrounding a specific transaction. We provide these services for both buy-side and sell-side client requirements. Representative issues addressed include:

How large is the addressable market?
Are the revenue growth assumptions achievable?
How do customers view the company relative to competitors?
How is the company positioned within its market?
What are current market dynamics regarding growth, competition, pricing, etc.?
How will this market behave under different economic conditions?

A typical market/company due diligence project involves:

Identifying key investment assumptions or uncertainties to be evaluated
Designing and executing primary and secondary research to gather all necessary public and proprietary information to address key issues
Conducting market based interviews with customers (current, potential, and former), competitors, suppliers, and market experts
Analyzing key data and generating insight
Providing formal and informal updates based on client needs

Timing is dependent on scope and transaction constraints but is typically 4 weeks.

Some examples of analyses which can be employed in a market and company due diligence follow:

Understanding Customer Perceptions